SEO for Magento Print
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Enable the Search Engines Friendly URLs in Magento:

System > Configuration

Under Web

Click Search Engines Optimization,  select Yes for Use Web Server Rewrites

 

 

Under Design

 

Click HTML Head. Enter all required SEO content. Title, Description, Keywords...

 

 

To add the Google Analytics you do not need to insert the java script code.

In the Magento configuration > In Sales click Google API

 

 

Under Google Analytics select Yes

In Account Number enter the tracking ID form your Google Analytics Account

 

 

Get Google Analytics from your analytics account