Optimizing your Google AdWords campaign is essential to get a good click through rate with minimal spend.
- Accessing the Keywords planner via settings and add selected and relevant keywords.
- Make sure the Keywords are "Phrase Matched" this picks up the keywords in a phrase.
+Broad +Match picks up any of the keywords.
We believe phrase match will help with long tail keyword optimization and better targeting of the keywords to direct traffic to your website.
- When creating the Ad for the Ad Group add Keywords in the Headline 1.
By entering { e.g. {KeyWord:Legendary Removals Company}
